ORLANDO, Fla. -- Do you tweet during church? Isn’t it rude?
David Loveless doesn’t think so. Loveless is lead pastor of Discovery Church, a nondenominational congregation that draws some 4,000 on Sundays to three locations in Orlando. The congregation has always thrived on the cutting edge, becoming among the first to embrace contemporary music and remove its steeple from its building.
Now the congregation is tweeting -- using 21st-century technology to discuss the Gospel in 140-character cell-phone text updates sent via Twitter.
The technology emerged naturally here, as something parishioners brought with them to Sundays from the rest of their week. Loveless recognized it as a new way to communicate, and he began posing questions during his sermons and asking parishioners to “tweet” back by texting their responses. Those responses were then woven into his sermons, creating an instantaneous dialogue between pulpit and pew.